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ITC Workshop:
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Important Viewing Information |
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Adobe Flash format is compatible on PC and Mac Computers. You should be able to view the combined video and slide presentation on most browsers. |
Video Presentations
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| Introduction to the ITC Branding and Marketing Workshop (11:20) Gary Morishima, ITC Team Leader |
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Status and Trends in the Forest Products Industry (19:43) |
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Results of a Tribal Branding Survey (21:23) |
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| Market Perceptions of Tribal Forest Products (13:19) Jim Petersen - Evergreen Foundation |
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| Market Perceptions of Forest Products (16:50) Rick Palmiter - Idaho Forest Group Idaho Forest Gold - Premium High Grade (7:38) *opens in Idaho Forest Group website |
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| Market Perceptions of Tribal Forest Products (15:35) Julia Rickard - Marketing Director, Wesley Rickard, Inc. |
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| Market Perceptions of Tribal Forest Products: Question and Answer Session (11:47) Open Discussion |
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| Certification and Opportunities to Increase Stumpage by Improving Timber Sales Administration Procedures (1:24:42) Vincent Corrao - Northwest Management Inc. |
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| Marketing and Branding Objective 3: Investigate licensing, copyrights, trademarks, etc. (15:39) Larry Mason - University of Washington |
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| Overview of Trademark Protection in the United States and Abroad (1:00:07) Scott Baldwin - US Patent & Trademark Office |
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| Branding and Marketing - Question and Answer Session (7:33) Open Discussion |
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| Log Exporting Opportunities (45:47) Wade Zammit - Sealaska Timber Corporation |
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| Alternative Approaches for Cooperative Marketing (38:24) Jim Hass - International Forest Products |
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| Opportunity to work with Lowe's (20:08) Jim Petersen - Evergreen Foundation |
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| Opportunity to Work with Lowe's (18:50) Gary Morishima - ITC Team Leader |
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| Opportunity to Work with Lowe's (33:07) Open Discussion |
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| Identify other opportunities to increase income from Indian forest management, such as non-timber forest products and environmental services (46:05) Jim Freed - Washington State University |
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| Identify other opportunities to increase income from Indian forest management; ECOTOURISM, ECOSYSTEM SERVICES, & BIOENERGY (43:02) Larry Mason - University of Washington |
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| ITC Workshop: Branding and Marketing of Tribal Forest Products - Summary & Wrap Up (25:01) Gary Morishima - ITC Team Leader |
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| ITC Workshop: Branding and Marketing of Tribal Forest Products - Group Deliberation (31:40) Open Discussion |
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